How an Established Conglomerate Disrupted the Online Pharmacy Domain with an Intuitive Android App?
About The Project
- Industry
- Region
- Client since
- Pharma
- India
- 2018
An established business group was looking to launch a progressive online pharmacy in India. With the online pharmacy, the client wanted to simplify the ordering process for prescription drugs in the country and provide high-quality medicines to patients at an affordable cost.
The client was looking for an Android Application that would help in end-to-end operations and persuade customers to buy medicine online from the mobile app. Having deep industry knowledge but lacking in technological expertise, the client was finding it hard to build a mobile app from scratch and collaborated with Sufalam to build a next-gen online pharmacy app.
Solution Offered
Team Sufalam understood the company’s core requirement of an Android Mobile App that would enable end-users to order prescription medicines, online. Analyzing current market trends by identifying competitors, global players and pain points of end-users, Sufalam built an inclusive mobile app with all the features of a modern eCommerce platform customized for pharmacy operations.
Using the solution, the company’s customers can order medicines from their mobile in seconds by uploading a valid prescription and get the medicines delivered at their doorstep.
Objective
- Design an engaging mobile app for the Android platform to facilitate online ordering of prescription medicines.
- Increase the reach of the platform by targeting Android users
Key Features
- Central Dashboard: Users can upload doctor’s prescription to order medicines in minutes
- User Management: Users can use social profiles/email or mobile phones to create a new account or login to the mobile app
- Order History: Check details of past orders or status of pending or completed orders
- Product Info: Find out more about a particular medicine – description, price, discount, etc.
- News & Events: To find information about the latest news, offers, and discounts by the online pharmacy
- Address Management: Add/edit delivery address and set primary address for order delivery
Solution Benefits
- The mobile app helped end-users to order medicines via their mobile phones
- Higher end-user engagement due to simplified UI
- Improved access to pharmacy offerings and promotional offers for end-users
Tools Technologies Used
Various tools and technologies are employed in developing applications, enabling efficient workflows and enhanced user experiences.